A study on the relationship among service quality ,the customer relationship management ,customer satisfaction and customer loyalty

碩士 === 國立中山大學 === 醫務管理研究所 === 100 === The environment of the health care industry resulting in a considerable change in recent years by the NHI system uncertainty, rising health care costs, intra-industry competition, the rise of consumer awareness, as well as the patient''s requir...

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Bibliographic Details
Main Authors: Kuo-yuan Chuang, 莊國源
Other Authors: Ying-chun Li
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/57709574596253406620