A Study on the Word of Mouth Effect of Check-in on the Internet Towards the Influence of Consumer in Purchasing Decision-Making-Restaurant Industry for Example

碩士 === 國立中山大學 === 傳播管理研究所 === 100 === Today, with so many developed new communication technology, it is indispensible to modern people absorbing and searching information through the Internet. By both receiving and releasing news, it is getting more easier to us sharing ideas, exchanging information...

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Bibliographic Details
Main Authors: Chien-hui Ma, 馬千惠
Other Authors: Yueh-Chun Shih
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/20200618845666133351