A Study of International Chain Casual Restaurant Manager’s Cognition of Customer Leisure Motivation
碩士 === 國立高雄餐旅大學 === 餐旅管理研究所 === 100 === Customers dine in restaurants to fulfill not only physiological needs, but also psychological needs, namely, leisure motivation. This study takes international chain casual restaurant managers as research participants. In-depth interview technique is applied i...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/58858055282946576797 |