Innovation Adoption and Diffusion : A study on Smart Phone Applications
碩士 === 國立東華大學 === 運籌管理研究所 === 100 === More and more people now own smart phones. The increasing use of smart phones then leads to the dramatic expansion of the market for mobile applications (apps). It is interesting to examine how smart phone users respond to various apps. What factors influence th...
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| Format: | Others |
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2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f857e5 |