The Practice and Effective Analysis of Customer Relationship Management in Hospitals

碩士 === 國立東華大學 === 管理學院高階經營管理碩士在職專班 === 100 === After the national health insurance was implemented, the hospital must consider operation cost and quality of medical care. In the past, information management research pointed out that the use of information technology could enable enterprises to h...

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Bibliographic Details
Main Authors: Jin-Cheng Jian, 簡金城
Other Authors: Guo-Yi Zhang
Format: Others
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/269hk9