The Benefits to Multi-level Marketing from the Virtual Community – Instrumental Media Using Motivative as the Moderator Variables

碩士 === 國立東華大學 === 國際企業學系 === 100 === The virtual community platforms have growing rapidly in recent years. It makes Multi-level Marketing Distribution and social network site changing interaction and operation. Difference from one-direction traditional websites, online community platforms offer use...

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Bibliographic Details
Main Authors: Jyun-You Wu, 吳俊佑
Other Authors: Chie-Bein Chen
Format: Others
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/m8u6n9