The Mechanism of Buyer-Supplier Embeddedness on Transaction Performance in New Product Development Project
碩士 === 國立中央大學 === 企業管理研究所 === 100 === A large amount of literature considers how to obtain better transaction performance by managing the buyer-supplier relationship as a strategic asset. Embeddedness plays an extremely important role in a firm’s competitive advantage because it can result in improv...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/05459046082336372121 |