The Influence of Advertising Effects To Premenstrual Women

碩士 === 國立中央大學 === 企業管理研究所 === 100 === “Premenstrual” means the phase in which menses is expected to start. In this research, we think of the way an advertisement appeals to, the way we promote, the hue for advertisement, and the rhythm of music as our independent variables. Besides, we think of mens...

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Bibliographic Details
Main Authors: Meng-Shan Hsieh, 謝孟珊
Other Authors: Chien-Huang Lin
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/48321589688510151317