| Summary: | 碩士 === 國立中央大學 === 人力資源管理研究所碩士在職專班 === 100 === The feedback-seeking behavior certainly allows people to improve their performance and potential. Therefore, the goal orientation is also a deciding factor in the prediction of performance. In the previous studies related to the impact of the goal orientation on the feedback-seeking behavior, most samples were obtained from Europe and the United States. There is no related study based on the samples obtained Chinese society. And, the previous studies only took into consideration the effect of a single factor on feedback-seeking behavior. However, behavior is not affected by the specific difference of a single aspect but by the complicated interaction of multiple aspects. Therefore, the present study aims at investigating the correlation between goal orientation and feedback-seeking behavior as well as the effect of the interaction between goal orientation and individual-level culture over feedback-seeking behavior.
The present study collected the samples from multiple industries. A total of 257 valid questionnaires were returned. Besides, the tests of assumption in relation to the main effects and moderating effects were carried out. According to the hierarchical regression analysis of the first part, it shows that the performance-approach goal orientation, the performance-avoidance goal orientation and the learning goal orientation would lead to more feedback-seeking behaviors such as inquiry and observation.
The second part of the present study aims at investigating the moderating effect of individualism / collectivism over the goal orientation and feedback-seeking behavior. According to the results of the present study, it shows that the individualism produces a moderating effect over the relation between the persons having the performance-approach goal orientation and the frequency of feedback-seeking behavior of ‘observation’ so that the positive correlation between the two variables is decreased; it also shows that the collectivism produces a moderating effect over the relation between the persons having the performance-avoidance goal orientation and the frequency of feedback-seeking behavior of ‘observation’ so that the positive correlation between the two variables is increased. Therefore, not only do the different goal orientation produce an effect on the individual feedback-seeking behavior but the culture also plays a moderating role in their relations.
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