Market orientation strategy pattern analysis

碩士 === 國立交通大學 === 經營管理研究所 === 100 === With the advancement of technology consumers today have more choices than before, and there is increasing influence of the strategy of market orientation. How resources are allocated for market orientation has become an important subject, thus this paper will l...

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Bibliographic Details
Main Author: 陳昭穎
Other Authors: Tang, Ying-Chan
Format: Others
Language:en_US
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/26974837412050360095