The Study of Brand Identity and Customization Innovative Service Influencing Consumer Purchase Intention-As Giant Cycling Tour Agency “Customized Cycling Tour” the Example
碩士 === 國立成功大學 === 創意產業設計研究所 === 100 === The economic structure of Taiwan in the past focuses on the original equipment manufacturing (OEM). The main business is product the products for clients. However, the competitive market causes economic movement. Manufacturers in Taiwan have to produce more va...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/95691793429758713551 |