Value appropriability of new product innovation: Evidence from the pharmaceutical industry
博士 === 國立成功大學 === 企業管理學系碩博士班 === 100 === Previous studies suggested that new product innovations have the capacity to create and appropriate value, characteristics that are both required to achieve sustained competitive advantage. However, the value created by an organization through the introductio...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/34693768894598027874 |