The Impact of Business Life Cycle on Value Relevance of Brand Value
碩士 === 國立中興大學 === 會計學研究所 === 100 === In the modern knowledge economy, intangible assets has become the high proportion of enterprise value, brand value is also an unrecorded intangible assets. Value relevance of corporate brand value in Taiwan, previous studies have not yet been discussed extensive...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/74723442483903854579 |