Nursing care education marketing strategy analysis for rare diseases –from 4C framework aspect

碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 100 === Marketing of drugs due to the strict regulations of the Department of Health Act, drug manufacturers usually only through physicians, pharmacists product information to timely disclose to patients with or without direct recourse to the media marketing of...

Full description

Bibliographic Details
Main Authors: Wang, Tung Tien, 王東田
Other Authors: Wu, Lei Yu
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/55942633615171760125