A Study on the Relationship Among Wealth Management Centers to Customer Relationship, Customer Satisfaction and Cross-buying -A Case Study on the Top Five Financial Holdings

碩士 === 國立高雄應用科技大學 === 商務經營研究所 === 100 === The purpose of this study is to investigate the relationships among corporate reputation, customer relationship management, customer satisfaction, and cross-buying. Sample surveys were based on the top five financial holding corporation customers who had bou...

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Bibliographic Details
Main Authors: Chung Chun Hsyao, 蕭仲君
Other Authors: Chuen Ping Chang
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/85493695913095356229