Customer Service Quality、Satisfaction 、 Customer Loyalty before and after Bank mergers- A Case Study in C Bank
碩士 === 國立高雄應用科技大學 === 金融資訊研究所 === 100 === For banking industry, “customer” is the most valued asset. Banks provide service to customers and try to satisfy their needs in order to earn service fee and spreads. According to the Financial Bureau of Central Bank, until May, 31, 2012, there are 39 banks...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/4me599 |