Factors influencing Repurchase intention and the role of switching cost-A Case Study for a Kindergarten linkage Schools
碩士 === 國立高雄應用科技大學 === 高階經營管理研究所碩士在職專班 === 100 === There is much research which explores the factors related to repurchase Intention. However, these researches have not formed a complete framework. This study takes store image and perceived value as the antecedent variables of repurchase intention, t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
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| Online Access: | http://ndltd.ncl.edu.tw/handle/45220348565108703523 |