The Study of Kaoliang Liquor Marketing Strategies-An Example in One Taiwan Kaoliang Liquor Company
碩士 === 國立金門大學 === 國際暨大陸事務學系碩士班 === 100 === Currently, Kaoliang liquor is still the large produce of distilled spirits in Taiwan. Also, the market rate is growing in Kaoliang liquor; but, the sale rate in foreign countries is still lower than other liquor companies, especially the quality or taste i...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2012
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Online Access: | http://ndltd.ncl.edu.tw/handle/55239088216766980837 |