The Influence of Securities Salespersons' Characteristics and Service Quality on Customer Loyalty.

碩士 === 輔仁大學 === 科技管理學程碩士在職專班 === 100 === Abstract There are many securities firms in Taiwan. How to manage a successful securities company is a serious challenge. Most previous researches focus on financial consultants in bank. There are only limited numbers of researches which are investigating ser...

Full description

Bibliographic Details
Main Authors: Huang Li-Chen, 黃麗珍
Other Authors: Dr.Bruce C.Y.Lee
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/37qwgf