A Research of Developing Relationship Marketing via International Students’ Community in University

碩士 === 輔仁大學 === 資訊管理學系 === 100 === Due to the declining fertility rate in Taiwan, universities try to attract more international students in order to avoid the possibility of insufficient enrollments. With the prevalence of online social network, universities start conducting new marketing methods w...

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Bibliographic Details
Main Authors: Huang, Yu-Hsiu, 黃鈺琇
Other Authors: Wu, Ji-Tsung
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/56892943434965940171