Using Multi-Gene Expression Programming in the Prediction Model for Customer Churn:The Case of Laundry SMEs

碩士 === 輔仁大學 === 資訊管理學系 === 100 === In recent years, the core of the enterprise strategy is gradually transformed into customer-centric, and the customer churn issues are taken seriously. However, with the information technology booming, customer information and transaction data has been accumula...

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Bibliographic Details
Main Authors: Huang, Bo-Jyun, 黃柏鈞
Other Authors: Lin, Wen-Shiu
Format: Others
Language:zh-TW
Published: 2012
Online Access:http://ndltd.ncl.edu.tw/handle/73177801405833036542