Study of Itinerary Preference for Hot Spring Tourism in Tainan City- Hierarchical Bayes Conjonint Analysis
碩士 === 嘉南藥理科技大學 === 溫泉產業研究所 === 100 === This study adapted the hierarchical Bayesian estimation to solve the dilemma commonly induced in the conjoint analysis. The conjoint analysis can easily determine the itinerary preference according to the subjects’ demographic attributes. The subjects always...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2012
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/tvt2ye |