The Market Segmentation of Women Casual Shoes: The Consumer’sSurvey in Department Store
碩士 === 國立雲林科技大學 === 商管專業學院 === 99 === As the rising of leisure awareness and female consumers’ careful consideration to shoe comfortably in recent years, casual shoes market had soared rapidly. How to take effective marketing strategy in the competitive department store channel becomes a significant...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/77070850645817910039 |