The Crisis Response Strategy of Online Operators and Consumer Trust
碩士 === 德明財經科技大學 === 服務業經營管理研究所 === 99 === With the rise of the Internet, the consumer also has a significant change in approach. Trading through physical channel is gradually replaced by virtual path. Meanwhile, to search for information, purchase products and services via internet (Li, Browne, &...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/87619814939235585764 |