Consumers Preference of the Internet Services on Television – Case Study of Chunghwa Telecom MOD Services

碩士 === 淡江大學 === 資訊管理學系碩士在職專班 === 99 === Recent years, digital convergence type of combining TV and Internet has been prevailing worldwide. In order to cope with the dire straits that majority of content resources are controlled by cable operators, Chunghwa Telecom launched Multimedia on Demand (MOD)...

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Bibliographic Details
Main Authors: Chih-Hao Chien, 簡志豪
Other Authors: Ming-Dar Hwang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/20968144029401206109