The Effect of Online Consumer Experience on Consumption Delay
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 99 === In this research, we discuss the impact of different types of online consumer experience effects on customer value , using the degree of information exposure and the personal characteristics of extraversion as moderating variables. Thefundamental basic theo...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/pujnun |