Impact of Interactivity on Customer Experiential Value On Facebook
碩士 === 國立臺北科技大學 === 商業自動化與管理研究所 === 99 === This study based on discussing the interactivity between Facebook users and the peers, and interaction users with the Facebook’s website by using the concept from customer experiential value. This study aims to research emotional experiences that Facebook u...
Main Authors: | , |
---|---|
Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2011
|
Online Access: | http://ndltd.ncl.edu.tw/handle/c8gmfq |