A Model with Combination of SQ-Need and SERVQUAL Examining the Cafeteria Customers’ Satisfaction and Loyalty
碩士 === 亞洲大學 === 休閒與遊憩管理學系碩士在職專班 === 99 === Eating in cafeterias is a common experience for people, because it is convenient and economical in saving time and money. Due to the small business, cafeterias are seldom the main focus of researches. There are few literatures, combining both need theory an...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/09813351428333364172 |