The Impacts on Service Encounters to Service Quality and Customer Satisfaction
碩士 === 南台科技大學 === 行銷與流通管理系 === 99 === In this study, the "interpersonal-based" and "technology-based" service encounters has been the source variables to discuss the influence on service quality and customer satisfaction. At first, we consult service category to choice a appropri...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/22565491151163195838 |