An Empirical Study on Consumer Intention for Cosmetics in Vietnam Based on the Theory of Planned Behavior
碩士 === 樹德科技大學 === 資訊管理系碩士班 === 99 === In the 21st century of today, international economic situation have been growing up rapidly in the recent years. Furthermore, among the Asia Pacific markets, Vietnam is the fastest growing market. The purpose of the study is to investigate the consumers’ intenti...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/35610577764840704329 |