Cross-cultural comparison of Public Service Advertisements in newspaper between Taiwan and Japan

碩士 === 世新大學 === 行政管理學研究所(含博、碩專班) === 99 === The purpose of this study is to analyze Cross-cultural comparison of Public Service Advertisements in newspaper between Taiwan and Japan. Quantitative content analysis is applied in this study. This study also aims to explore the comparison of Public Serv...

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Bibliographic Details
Main Authors: Michiyo Morita, 森田倫代
Other Authors: Kuang-Kuo Chang
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/51295129894733652071