Applying Expectation Model and Justice Theory for Online Service Failure Recovery
碩士 === 靜宜大學 === 資訊管理學系 === 99 === Online shopping has become a quite popular phenomenon. Without face-to face communication, service providers can not respond to consumers’ needs directly and thus consumers have more chances to encounter service failures. Several previous studies on service failu...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/91530148927910541482 |