The study of the Relationship among travel experience, satisfaction and revisit intention of MainlandChinese tourists in Taiwan

碩士 === 中國文化大學 === 觀光事業學系 === 99 === Under the impact of the trend of globalization, the rise of emerging markets motivates touristic destination to think over how to improve their competitive advantages. In recent years, the Chinese outbound tourism market is growing. To Taiwan, how to analyze the c...

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Bibliographic Details
Main Authors: Yung-Chung Cheng, 程泳昌
Other Authors: Chi-Fan Lin
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/25111905797159318506