The Effect of Place Image on the Place Brand Equity of Hualien County for Organic Rice
碩士 === 國立臺灣大學 === 生物產業傳播暨發展學研究所 === 99 === As raising standard of living and consumer awareness, consumers do not only focus on safety and quality of agriculture product, but on environmental protection and sustainability. By nature terrain, Hualien area where cultivation areas of organic rice are m...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
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| Online Access: | http://ndltd.ncl.edu.tw/handle/94707313631760667664 |