Development Strategy of New Industrial Products - A Case Study from Non-Linear-Editing System

碩士 === 國立臺北大學 === 企業管理學系 === 99 === The development of new products is one strategy, for many companies, in terms of growth, however, companies are faced with how to select new products and how to diffuse new products through decision-making--and following the successful diffusion of new products, h...

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Bibliographic Details
Main Authors: Mah,Beh-Hong, 麻碧宏
Other Authors: Lin, Tien-Ling
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/88986387355392661040