A Study of Applying the Lessons of the European Capital of Culture Program to the Marketing of Tainan City

碩士 === 國立臺北教育大學 === 文化創意產業經營學系 === 99 === Tainan was for many years Taiwan’s main administrative center, and is a city of great historical and cultural richness and distinctiveness. For a period of 203 years, the name “Taiwan” in fact applied to Tainan City. For these reasons, during the recent roun...

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Bibliographic Details
Main Authors: Po-Wen Wang, 王柏文
Other Authors: Yan-Dan Lin
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/20327180760362728204