A Study on The Key Decision-making Factors of Outpatient Customers Medical Choice – Examples of Hospitals in Zuo-Nan Area

碩士 === 國立中山大學 === 高階經營碩士班 === 99 === Subject to the impact of the overall economic environment, aging population and the national health insurance system, competitive medical market becomes much more volatile. If hospital wants to survive, it must enhance business performance , improve medical quali...

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Bibliographic Details
Main Authors: Chung-Wen Chiang, 蔣宗文
Other Authors: Dr. Hsiou-Jen Kuo
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/85050203950016721097