The Study of Consumer behavior and Service Quality in Distribution Channels of Cosmetics –The Case Study of Shiseido
碩士 === 國立中山大學 === 國際經營管理碩士班 === 99 === Due to the gradual increase of the women income and with the rise of living standard, the market also expands for cosmetic products; the cosmetics enter the pluralistic channels district trough the market. How to select the best channel and maintain the service...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2010
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/30195459887662558853 |