Taiwan imported micro car of the competitive analysis - the smart for two example

碩士 === 國立中山大學 === 企業管理學系研究所 === 99 === From the historical point of view the development of micro-car is always short-lived, the size is smaller than the UK''s Micro Car Mini is memorable, but in the subsequent market performance was weak, Fiat 500 and BMW Isetta is the best exampl...

Full description

Bibliographic Details
Main Authors: Tien-jung Hsiao, 蕭天嶸
Other Authors: Tai-Hwa Chow
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/54449438250446957615