The Influencing Factors of Counterfeits Product Purchasing Behavior-Evidence form Name brand leather equipment

碩士 === 國立屏東商業技術學院 === 國際企業所 === 99 === Abstract In the Name brand fashion-luxuries of market, the huge factors that affect achievements of business management are rampancy and overflow of fakes. Although the governments all over the world actively carry out cracking down on counterfeits, the num...

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Bibliographic Details
Main Authors: Yu-Sheng Hsu, 許育勝
Other Authors: Hui-Ling Ko
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/95395199921109014967