An Empirical Study of User’s Experiential Value Impact User’s Continuous Intention in Facebook Context
碩士 === 國立高雄第一科技大學 === 企業電子化研究所 === 99 === In this study, a research is conducted on user’s continuing use in Facebook, and we fo-cus on user’s experiential value to discuss user’s psychology factors while using Face-book. For bringing out a theory of Facebook, we generalize characteristics of Facebo...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2011
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Online Access: | http://ndltd.ncl.edu.tw/handle/15843350715460765192 |