A Segmentation of Tourists'' Values and Lifestyles at Taiwan''s Wineries
碩士 === 國立高雄餐旅大學 === 旅遊管理研究所 === 99 === The Taiwan wine consumption is growing very fast and Taiwanese people began to have great interest in wine in general. Taiwan Wineries are not well-developed yet, and their understanding of the tourist’s behavior is still at the beginning stage. Few researches...
| Main Authors: | , |
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| Format: | Others |
| Language: | en_US |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/22785240558385799860 |