The Study of Antecedents and Consequences of Commitment-Trust for"book.com.tw"-The Moderating Role of Interaction Satisfaction
碩士 === 國立東華大學 === 企業管理學系 === 99 === The rising of the Internet to drive the rapid development of electronic commerce, it makes online shopping more and more popular and changes the existing shopping patterns of consumers. The shopping sites become new industries which internet’s characteristics...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/76774055891784911768 |