Exporing the Impacts of Store Familiarity and Promotion Familiarity on Promotion and Price Fairness Perceptions
碩士 === 國立嘉義大學 === 行銷與運籌研究所 === 99
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/82135860047694232701 |