A Study on Life-Style Segmented Female Consumers and Their Purchasing Behavior of Counter Toing Lotion –A Case Study of Hsinchu Science Park Female Employees
碩士 === 國立交通大學 === 管理科學系所 === 99 === Despite of worldwide economic upheavals and variations, people in the world give great importance to the concept of beauty and skin care and this trend is continuously developing and expanding. Skin care products are high value-added items and the counter brand in...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/89854172477364915048 |