Investigating The Customer Orientation Construct In Online Shopping Contexts

碩士 === 國立暨南國際大學 === 資訊管理學系 === 99 === With rapid development of Internet and increasing online markets in recent years, understanding consumer demand will help network operators to reach operating sustainability. Therefore, scale of consumer types plays an important role for network operators. Howev...

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Bibliographic Details
Main Authors: Ling-Weng Chang, 張玲雯
Other Authors: Hsiao-Fen Chen
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/46537994034676964695