The Effect of Attention on trading Behaviors of Investors

碩士 === 國立中興大學 === 財務金融系所 === 99 === This paper examines the attention–driven buying behavior of different types of investors. When there are many choices, options that attract attention are more likely to be considered and chosen. The data in this paper begin on December 12, 2000 and end on December...

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Bibliographic Details
Main Authors: Yu-Wen Chu, 朱育妏
Other Authors: 林盈課
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/xd7sy2