Business strategy analysis of FSH Product G - case study of M company in Taiwan

碩士 === 國立政治大學 === 國際經營管理英語碩士學位學程(IMBA) === 99 === The case study provides an analysis of the business strategy and advantages of Company M, a German-based pharmaceutical company and current leader in Taiwan’s reproductive health treatment market. This study reviews how Company M’s follicle-stimulati...

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Bibliographic Details
Main Authors: Chung, Wendy, 鍾雯華
Other Authors: Wu, Jack
Format: Others
Language:en_US
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/43984966662045605645