The Internet Marketing Study of Taiwan Film “Monga”：A Case Study of Blogs Site
碩士 === 銘傳大學 === 傳播管理學系碩士班 === 99 === Using the Internet media platform as the marketing strategies is the most common way in Taiwan film industry now. This study used content analysis as the research method, aimed to explore the meaning behind the messages about Taiwan film " Monga" in the...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2011
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| Online Access: | http://ndltd.ncl.edu.tw/handle/88207863074653267374 |