The fear appeal strategies of ruling and opposition parties on ECFA issue

碩士 === 銘傳大學 === 傳播管理學系碩士在職專班 === 99 ===   Before Taiwan and China signed the Economic Cooperation Framework Agreement (abbreviated ECFA) in June 2010, both the ruling and opposition parties of Taiwan, trying to win over the public’s support, used “fear appeals” centered on employment issue and offer...

Full description

Bibliographic Details
Main Authors: Shin-Cheng KUO, 郭石城
Other Authors: 作者未提供
Format: Others
Language:zh-TW
Published: 2011
Online Access:http://ndltd.ncl.edu.tw/handle/46348378603710013664